Ask any executive what their company is doing right now - not the strategy deck, the actual work - and you'll get a confident answer built on reports that are days or weeks old, filtered through people with professional incentives to soften bad news, aggregated in ways that hide the signal in averages.
This isn't dysfunction. It's the design. Every management layer is a translation step, and every translation loses something. By the time a problem becomes visible at the top of an organization, it's been sanitized, framed, and recontextualized enough times that the original shape is gone.
The argument for a continuously updated company world model is quieter than it sounds. It's not a claim that AI will run a business. It's a claim that for the first time, a company can have continuous, unfiltered self-knowledge - what's being built, what's blocked, where things are breaking, what's actually working. Machine-readable work, which remote-first companies already produce by default, is the raw material.
The payoff isn't speed, though speed follows. The payoff is that decisions get made on current reality instead of a lagged, filtered version of it. Most corporate strategy fails not because the strategy was wrong but because the information feeding it was always a few weeks behind the world.
Thoughts? Find me on Bluesky.